Constellation on the Rise

As noted earlier, Constellation Brands, known until recently for its wines, has entered the beer business in a big way. Since AB InBev acquired Group Modelo at a cost of $20.1 billion, Constellation, who was designated the distributor for Modelo’s brands, including Corona, has become the third largest beer supplier in America behind Anheuser-Busch and MillerCoors. According to the Wall Street Journal (content restricted), “Constellation will control nearly half of U.S. beer imports…. Constellation is especially bullish about Modelo Especial, whose U.S. volumes are roughly 40 percent of Corona Extra but closing the gap after shipments rose 16 percent, 15 percent, and 21 percent the past three years.” Interestingly, right behind Corona in the number two import slot is Heineken, whose growth, notes WSJ, is actually attributed to Dos Equis, which grew 22 percent last year. For some strange reason, I find Dos Equis to be the most interesting beer in the world.

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